by Doug Foster on March 30, 2011
You have laid a solid foundation, now to build your convincing strategy. Block by block, you need to assemble a story and proof that can withstand even the Big Bad Wolf.
Like the three little pigs in the fairy tale, you can build your house with a variety of raw materials. You can use straw or sticks, but like the smart little pig, I’d recommend you use bricks. In fact, I have some suggestions about what kind of blocks you should use. Learn about the five building blocks of convincing …
Categories: Getting started, IM by Doug Foster on March 30, 2011
You say you’re not a sales person? I disagree. Every person on Earth – 6.7 billion of us – sells something every day.
Selling is about influencing an outcome. Selling is not just business, it’s an essential life skill. You may conciously sell a product, service, or point-of-view. Or you may unconsciously sell you: who you are and what you can do.
Try to avoid it, but you can’t … you WILL sell something in the next 24 hours. …
Categories: CM!, Getting started by Doug Foster on March 29, 2011
I’m going to help you understand a way to sell that is simple and easy to remember. It’s based on plain old common sense … and it works.
Here are five things about CM! you need to know:
1. A SMART buyer is your best seller
2. Selling is a four phase cycle
3. Convince Me! – the five step process
4. Someday I’m gonna write a book about this …
5. Keep on learning
Categories: CM!, Getting started by Doug Foster on March 14, 2011
by Doug Foster on March 14, 2011
|īdēə| |mə’kanik| ñ – Imaginative strategist, conversational storyteller, demonstration engineer, experience architect, & customer advocate.
I help people sell. Everyone sells, even you. Would you like to learn a simple, easy way to sell your product, service, or point-of-view? Follow theideamechanic.
Categories: Getting started, IM by Doug Foster on March 13, 2011
If you’ve read my two previous posts — Everyone Sells and Convince Me! — you should be starting to get a good feel for what I’m talking about. I’ve helped you realize that you do sell and given you a few ideas to change how you sell.
To begin re-building HOW you sell your product, service, or point-of-view, there’s no better place to start than YOU. You are the foundation. You can have the best materials, the right tools, and strong skills, but to become a master craftsman you need to live and breath these principles.
These are the five principles of convincing: 1. Empathy, 2. Trust, 3. Logic, 4. Emotion, 5. Truth
Categories: Getting started, IM by Doug Foster on March 12, 2011
I’m here to help you learn a simple, easy way to sell your product, service, or point-of-view. Convince Me! (CM!) is a five step, common sense approach that makes selling easy to understand.
Some folks promise if you use their advice, you can sell millions – barely lifting a finger. Sorry, it just ain’t so. Where I come from if you want a good harvest you gotta know what you’re doing and tend to the fields. Follow theideamechanic and practice hard at what you learn; I guarantee you’ll bring in a bushel crop of opportunity!
Categories: Getting started 
