These posts describe the philosophies and business of the Idea Mechanics.
Ask any master craftsman – all will tell you that besides experience and skill, you need the right tools for the job.
Successful convincing happens when you know the process and you know your tools. Convince Me! teaches you the process. Now let’s open the toolbox and learn about your tools: a plan, your story, proof, an experience, and a guarantee. These are your power tools; one tool for each step of the process.
Categories: Getting started, IM
1. Imaginative strategist
2. Conversational storyteller
3. Demonstration engineer
4. Experience architect
5. Customer advocate
Whether you are an new apprentice, a practicing journeyman, or have achieved the status of master craftsman, you need to focus on and constantly develop these five skills.
Categories: Getting started, IM
Remember a day when personalized service meant something? Texaco used to have a slogan “You can trust your car to the man who wears the star.” That may have been over half-decade ago, but the Idea Mechanics still believe in full service help. Do you need a strategy for educating and convincing your buyers? Have [...]
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Categories: IM, Services
Ideally everyone in business could use a dedicated sales staff. Unfortunately, maintaining a strong sales staff can cost serious MONEY.
Here’s an idea. Wouldn’t it be nice if you could both afford sales help AND keep them working 24 hours a day, 365 days a year? Sure it would.
A storySite is an Internet based, storytelling engine. We believe in the power of using Short Stories that Sell™. Stories capture our attention. They fascinate us. They make us human. And they can sell.
You don’t need to be a computer guru to run a storySite. Simple to operate, you stay focused on what’s important – telling your story and your customer success stories. Want to see a storySite in action? You’re on one – theideamechanic – or checkout Touchstone3d …
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Categories: IM, Products
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