theideamechanic » Caribbean http://theideamechanic.com I help people sell Fri, 20 Apr 2012 19:20:11 +0000 en hourly 1 http://wordpress.org/?v=3.3.1 Jimmy Buffett and Social Mediahttp://theideamechanic.com/jimmy-buffett-and-social-media/ http://theideamechanic.com/jimmy-buffett-and-social-media/#comments Sat, 02 Apr 2011 15:30:52 +0000 Doug Foster http://theideamechanic.com/?p=27 Thumbnail image for Jimmy Buffett and Social Media

Last night at Walnut Creek I heard what I thought was Jimmy Buffett's best concert ever. I've bought enough of his music, books, and gone to enough of his concerts over the years to fund at least one of his expeditions. He is the master in finding a story, living it, and then sharing it with others.

So reminiscing back to the concert got me to thinking about how much social media and Jimmy Buffett have in common ...

]]> http://theideamechanic.com/jimmy-buffett-and-social-media/feed/ 0 Try Ithttp://theideamechanic.com/try-it/ http://theideamechanic.com/try-it/#comments Thu, 10 Mar 2011 16:02:18 +0000 Doug Foster http://theideamechanic.com/?p=482 Thumbnail image for Try It

If seeing is believing, trying is buying. To really convince your buyer, engage them with an unforgettable experience. A great experience uses the power of emotion to create memories that last long after the details and facts of a story are forgotten. Deciding is logical, buying is emotional. Would you buy a car without a test drive? Probably not ...]]> http://theideamechanic.com/try-it/feed/ 0