by Doug Foster on April 5, 2011
Chuck Robbins is the Senior Vice President for U.S. Enterprise, Commercial and Canada with Cisco Systems in San Jose, California.
“As a senior executive at Cisco, every quarter I’m responsible for making sure my North American team closes thousands of sales, generates hundred-million-dollar revenues, and guarantees every customer we come in contact with is a satisfied customer. To do that, I lead a team of sales partners and sales professionals that numbers into the thousands.
What I’ve found is that the same sales skills my former colleague Doug Foster and I have used for years are just as effective now that I’m leading a team.
Here are my five principles for effective selling …”
Categories: CM! by Doug Foster on March 29, 2011
Writing for the ideamechanic is a great opportunity to give back.
You can help others learn from the lessons you’ve learned, become inspired from your success stories, or grow their skills by sharing tips and techniques that have made you a master craftsman in your trade.
When you help others, you never know how big a difference you may have in their business or their life. …
Categories: Reference, Tell by Doug Foster on March 12, 2011
So you’ve decided you want to write for the ideamechanic. Great!
You want to share your ideas and help others learn better ways to sell their product, service, or point of view. Good for you!
If you’ve read the introductory article, then this article gives you more details on how to build a thought-provoking, informative story.
Categories: Reference, Tell 
