planning

Plan the Trip

by Doug Foster on March 14, 2011

Post image for Plan the Trip

You need a plan.

Selling is like taking your buyer on a trip. How will you get them from their position (Point A) to your position (Point B)?

Start at your destination and work backwards. Why would they want to go? What sights do they want or need to see? Is it a short jaunt or a lengthy tour? Big sales need big plans, small sales need small plans.

Read the full article →
Categories: Plan